In 2006 Appleâ€™s revenues were $19 billion.
The iPod alone was $7.7 billion of that, it had 90% of the personal music-player market.
Things were looking good.
So why did Steve Jobs wake up in a sweat?
Read more on MAKE FEAR YOUR FRIEND…
Marc Koska is not a doctor, yet heâ€™s saved nine million lives.
How did he do that?
He did it by preventing doctors doing what they see as their job.
Read more on FIRST DO NO HARM…
Every year two million stray dogs are put to death in the USA.
They are taken to shelters to see if anyone wants them.
Hardly anyone does of course.
Theyâ€™re dirty, often diseased, undomesticated.
Read more on TWO MINUSES CAN MAKE A PLUS…
Harland David Sanders was born in Indiana in 1890.
In 1903 he got a job painting horse-drawn carriages.
In 1904 he became a farm hand.
In 1905 a streetcar conductor.
Read more on A KERNEL OF TRUTH…
Henry George was an enlightened economist.
Martin Luther King, Albert Einstein, Franklin D. Roosevelt, George Bernard Shaw, and Leo Tolstoy have quoted him.
He proposed a third way, between capitalism and communism.
Read more on WE DON’T WANT WHAT’S GOOD FOR US…
There seem to be two main opinions on The Sunâ€™s page 3.
One is that it demeans women by showing attractive young females posing naked.
The other is that itâ€™s free speech: if you donâ€™t like it donâ€™t buy the paper.
Read more on THE NAKED TRUTH…
1993 was the year â€˜the brandâ€™ died.
At least thatâ€™s what all the marketing experts thought.
Investors wiped $13.4 billion off Philip Morris shares, because they owned the most profitable brand in the world.
Read more on WHAT DO MARKETING EXPERTS DO?…
Joe Stegner had often been asked to make recommendations to the board on profitability.
There are usually two ways to increase profitability: raise income or cut costs.
Joe Stegner worked with numbers.
Read more on ON THE OTHER HAND…
Dr. Tina Seelig is a professor at Stanford University.
David Williams pointed me to an article about her in Psychology Today.
Her course is on â€˜Creativity, Innovation, and Entrepreneurshipâ€™.
She gave her class a project as follows:
Read more on ALWAYS QUESTION THE QUESTION…
Paul Smith was a producer, he made programmes for television.
At least he did when he could sell them.
Heâ€™d been trying to sell a particular idea for two years.
Read more on LIFE’S A PITCH…